Focused on neighborhoods impacted by concrete batch plant pollution, the identity amplifies the mission to reduce particulate matter emissions and hold polluters accountable. The design system uses vibrant, urgent colors and clear, accessible typography to communicate critical information about air quality, health impacts, and actionable steps

Focused on neighborhoods impacted by concrete batch plant pollution, the identity amplifies the mission to reduce particulate matter emissions and hold polluters accountable. The design system uses vibrant, urgent colors and clear, accessible typography to communicate critical information about air quality, health impacts, and actionable steps

The motion of the BreathWork logo is designed to subtly evoke the rhythm of human breath—our most fundamental connection to clean air.

The motion of the BreathWork logo is designed to subtly evoke the rhythm of human breath—our most fundamental connection to clean air.

The motion of the BreathWork logo is designed to subtly evoke the rhythm of human breath—our most fundamental connection to clean air.

Photos of community efforts were risograph printed, cut, and scanned to contribute to an analogue, authentic tone.

Photos of community efforts were risograph printed, cut, and scanned to contribute to an analogue, authentic tone.

Photos of community efforts were risograph printed, cut, and scanned to contribute to an analogue, authentic tone.